Egypt Mobile Market Report

Egypt launched third generation (3G) mobile services in 2007, following the award of the country’s third mobile licence the previous year. The record price that was paid for the licence indicated the potential that is seen in the Egyptian mobile market, and the penetration rate has indeed multiplied since and broke the 100% barrier in 2011. Currently the strongest growth is in mobile broadband services, which offers the network operators new revenue streams. A fourth mobile license may be tendered in 2013.

This report is an overview of the Egyptian Mobile Market, with statistics and forecasts about the major developments in the market and profiles of the companies involved, including 3G mobile broadband growth and ARPU (Average Revenue Per User) trends for the major mobile operators. It also contains an in-depth analysis of the third mobile license valuation and market forecasts to 2013 and 2016.

Global Mobile Broadband

The global mobile broadband market continues to gain momentum and is becoming an increasingly exciting sector to watch. One of the key reasons for this growth is the fact that due to competition and a saturated mobile voice market, the operators have been forced to offer very competitive capped data packages. Non-SMS mobile data is now growing as it is becoming easier to access via mobile devices such as smart phones. Mobile networks are also improving as 3.5G (HSPA) continues to be deployed and wireless broadband technologies (4G) emerge over the next few years. While on deck mobile data usage remains strong, off deck usage to both mobile specific Internet sites and regular sites is also growing rapidly. Read the executive summary.